Michael Zaporozhets


I've been designing and building products and experiences for over a decade.

From band pages on myspace to architecting UI/Experience for the worlds' foremost industrial IoT platform (now GE Predix Studio), I've seen the web change and grow from a creator's community to an experience economy (oh the irony), but some things never change:

I still listen to the same bands I modelled myspace pages from and I'm still passionately in love with the unbridled and often uncharted waters that technology holds for all of us.

Skills & Hobbies

I specialise in
  • Design (UI/UX)
  • Development
  • Protyping/Ideation
  • Copywriting
  • Creative Direction
I am also experienced in:
  • Video Prodution and Editing
  • Music Production
  • Digital Marketing
Extracurricular ( Past / Present )
  • Writing
  • Guitar (5 years)
  • Classical Ballet (8 years)
  • Choirboy at St Mary’s Cathedral Choir (8 years)
  • Double Bass (8 years)
  • Ukrainian Dancing (13 years)


05/2017 - present
Technical LeadGeorge Patterson, Y&R (Y&R ANZ)

As lead for both pure technical and creative technology capacities at Y&R, my responsibilities are to: Build and nurture a high-velocity development team, Lead development of all digital output, Develop best practises, workflows and frameworks for both local and national teams, Work alongside creative/strategy departments in an advisory and ideation capacity, Act as thought-leader and client-facing lead for all things technology

01/2016 - present
Creative TechnologistALAUD

At ALAUD, I act as a creative technology consultant in the video/brand production space. Helped develop key technologies for Calvin Klein's 2016 Fall Collection Launch and Desert Rave events.

04/2015 - present
Senior UI/UX DeveloperBitstew/GE Digital

I was brought on to refresh and architect a brand new user experience for Bitstew's MIX Director (Known now as Predix Studio), an Industrial IoT Visualisation and Management platform. From wireframes, through to finished designs to front end architecture, I helped lead each stage towards the eventual acquisition and integration into GE Digital's Predix software suite.

11/2014 - 02/2015
Digital Creative DirectorSnow

Founded and ran a 'Creative Technology As a Service' (CTAAS) Agency. Creative Direction, Technical Leadership, Design and Development of all work being output. This was a /terrible/ idea, but there's nothing like trial by fire.

09/2014 - 01/2015

Front-end development and design for various projects

04/2014 - 01/2015
Head of CreativePRISMATIK

Creative Direction, Marketing strategy, Rapid Prototyping, Innovation research, Copywriting, UX and Branding

09/2013 - 04/2014

Copywriter, Video editor, animator, UX consult, concept artist, traditional artist, concept developer and pretty much everything else you can think of.

07/2013 - 09/2013
Front-end Web DeveloperEdelman

Responsible for all front-end and UX for GEReports 1.0, UX for GE Capital & developed sites for Samsung, Paypal, Shell, etc.

01/2013 - 07/2013
Front-end Web DeveloperThe Creative Company

At The Creative Company, I initially came on the team as a junior front-end developer- however during my last three months I fulfilled duties as a full-stack developer as well as IT Manager.


Rob MorrisManaging Director

“Michael has the rare gift of being able to thrive in ambiguity, and is impressively adaptable, naturally talented and driven to succeed. Bright and always up for a challenge, he is a fast learner who responds well to guidance and works well in teams or alone. He does great work, and I'm thoroughly impressed.”

January 11th, 2015, Rob managed Michael at Prismatik
Jamal HamidiExecutive Creative Director

“Incredibly smart, tirelessly dedicated, and always on the hunt for a newer, better, more creative way of solving problems, Michael tackles every assignment with boundless energy and good humour. If you need a fiendishly clever and capable addition to your team, Michael's your guy.”

May 18th, 2014, Jamal managed Michael at Edelman
Samuel GoodwinWeb Architect

“I hired Michael with no experience, but with a raw talent beyond his years, and it paid off in droves. I cannot recommend Michael highly enough, for his commitment, passion and effort in his work, and excellent knowledge of web development, especially javascript (not just jQuery). I believe, and am confident, that he will go along way in his field of expertise, and will watch his career growth with great interest.”

June 21st, 2013, Samuel managed Michael at Edelman


I'm yet to add anything here.


Call me 0401015708Email me michaelzaporozhets@gmail.com

Or, fill out the following form and I will get back to you post haste.


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